Evaluation Theory, Models, and Applications, 2nd Edition by Daniel L. Stufflebeam, Chris L. S. Coryn

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Chapter 14 Michael Scriven's Consumer-Oriented Approach to Evaluation

In this chapter you will learn about the following:

Michael Scriven's basic orientation to and definition of evaluation
Scriven's critical appraisal of objectives-based and formative approaches to evaluation
Scriven's 1983 attack on prevailing evaluation ideologies and associated methodological suggestions
Key evaluation concepts of the consumer-oriented approach to evaluation, including formative and summative roles, needs assessment, goal-free evaluation, ascriptive evaluation, and metaevaluation
Scriven's breakout of evaluation's basic acts into scoring, ranking, grading, and apportioning
Scriven's recommended evaluation tools, including his Key .

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